Ulumas at a glance

PT. Ulu Mas Jayais a trading and services company that focuses on the agricultural and plantation sectors with operational activities that connect seed source producers, production support facilities, harvesting and marketing of agricultural and plantation products integrated offline and online and equipped with support consultation and digital systems with users or customers.

In carrying out its operational activities, PT. Ulu Mas Jaya benefits from economies of scale and the resilience of its business model which consists of 3 business groups that work together in synergy:

A. Upstream Sector (Seeds and supporting facilities for production and Harvest).

With the brand Belibenih.com is an e-commerce platform that focuses on providing the main needs of plantation and agricultural businesses, namely seeds and supporting facilities for production and harvest. Through digital marketing, Belibenih.com connects customers who are far from production sources with quality and certified products according to government regulations. In this way, Belibenih.com ensures easy and reliable access for farmers and planters to get the products they need.

By building the e-commerce platform belibenih.com, it can be a solution for farmers/planters who are far from the source to reach and obtain sources of superior and certified seeds, quality production support facilities and technical assistance to support success in their business. We ensure that the product comes directly from the manufacturer, supporting the product according to standards set by the government or manufacturer and safely arriving in the hands of the customer.

Current partners:

1. Seed category: Sampoerna Agro TbK, Sinarmas (Dami mas) Tbk, First Resource Ltd, Puslit Sembawa
2. Seed category ready for planting: PT Bumi Sawindo Permai (Bukit Asam Group), PT Lasro Agro Sejahtera Palembang, and PT Madindra Inti Sawit (Dilah group) Southeast Sulawesi, Sembawa Research Center.
3. Category supporting production and harvest facilities: PT. Altan Teguh Sejati (Friend of the group)
4. Pest and disease category: Bogor Biotech and Saraswanti Group
5. Fertilizer Category: Indonesian Fertilizer
6. Current users: 100,000+ throughout Indonesia (20 Provinces in Indonesia).

B. Downstream Sector (Marketing of agricultural production and basic needs).

With the brand Brayamart.com is an e-commerce platform that focuses on marketing agricultural and plantation products, especially harvest and production products so that they can be easily marketed to the wider community. Currently it allows users to shop online and offline easily and safely, offering various product categories such as food ingredients (vegetables, spices, meat, fish, fruit and cooking accessories), basic necessities/groceries, household equipment.

Current Partners:

1. Farmer Farmers in South Sumatra and Bali
2. Distributors include (100 distributors): Indomarco (Indofood). Bogasari, Mayora, Wings group, cocacola, kraft, Nestle, Unilever etc.
3. Horeka Customers: Solaria, Golden lamian (Palembang and Denpasar) D'Cost, Kopi classic, Yay Sushi, homebase, beringin, Mangkokku, Ramenia, Gold dragon, Ismaya group, etc.
4. Miitra Housing Ciputra group: Citra Grand city (cgc brayamarket ), newest Citra Raya City Jambi.
5. Current users: 50,000+ in Palembang, Denpasar, Semarang and Surabaya locations

C. Supporting sectors (Product delivery, Information and technology and plantation consulting).

1. Product Delivery, under the auspices of the Braya Courier division, ensures that the products ordered by customers are safe (quantity and quality) and arrive in the hands of the customer on time and complete supporting documents. Braya couriers are supported by a team of motorbikes and cars as means of transportation.
2. Plantation Consulting, this division is staffed with agricultural and plantation experts with more than 20 years of experience, making this division attractive for customers and potential customers in product purchasing and after-sales plans. Apart from that, it also becomes a companion partner for assisted farmers who have become partners.

This division also helps private and state-owned companies that require services in:

1. Oil Palm and Rubber Plantation Management
2. Plantation Information System
3. Development & maintenance of plantations and Palm Oil Factories
4. Agronomy service
5. Legality of Licensing
6. Design and build an oil palm plantation company
7. Plasma
8. Oil palm seeds (production and growing process)

3. Information technology

This division is the main supporting force in Ulu Mas Jaya's digital business, by ensuring the smooth running of the company's business operations, including:

1. Ensuring Computer Networks: Design, implementation, and maintenance of networks that enable data communications between devices.
2. Construction and development of information systems.
3. Cybersecurity: Protection of data and systems from threats, such as hacking, malware, and cyberattacks.
4. Application development: Development of plantation applications, data, monitoring, operations and certification.
5. Database: Management of data and information stored on servers and can be accessed via the internet.
6. Cloud Computing: Providing computing services over the internet, such as data storage, servers, and applications.
7. E-commerce: Platforms that support online business transactions, including sales websites, payment systems, and logistics.

This division plays an important role in connecting people, managing data, and providing various services that support PT's operations and business. Ulu Mas Jaya.